IPM ESSEN 2017 serves an important function in the horticulture industry as the main drive for sales and partnerships internationally for everything from production and technology to floristry, garden features, and the point of sale. Held in Essen, Germany, this international trade is about to break new records with over 1600 reputable exhibitors debuting products, showcasing botanical arrangements and educating on strengthening trends for the industry. The event has been scheduled for four days between January 24th and January 27th. Are you unsure about attending? Let us introduce you to the benefits of attending!
The chief draw for IPM ESSEN 2017 is its in-depth look into the supply chain and market for the entire world. After all, the trade fair has had 33 prior editions to establish this influence and trust. As a result you’re presented to every single product category you can think of such as bonsai, bulbs, bushes, nursery plants, seeds, cooling, commercial vehicles and trailers, fruit and vegetable production technology, irrigation and drainage systems, plant protection, arts and crafts, decorations and grave decoration among so many others!
Last year’s fair saw an unprecedented record with 76 new plant breeds presented and next year, you can expect more exhibitors to bring in their creations and improvements. As an added bonus, the trade fair hosts several awards such as the Show Your Colours Awards and Grower of the Year Awards. The aim here is to highlight and celebrate the achievements in the industry. Certainly, it’s an easy way to garner attention to your business.
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