You’ll discover that every single industry generates a successful line-up of events from the billion dollar sectors in architecture, energy and food to the tightly specialized niches like textile manufacturing, home decorations and dental tools. Tour through our directory to locate the one true match for your brand.
It’s a question we hear a lot when we do outreach to companies face to face. Often, we answer – ‘where do we begin?’
International trade shows are the gateway to your industry - all the information, the contacts and the business opportunities condense into one easily navigated space. Popular exhibitions draw in crowds in the hundreds of thousands. Such is the case with BAUMA, a trade fair for building and construction, which in 2016 registered 583,736 visitors from 170 countries. Break this audience down and you have journalists, senior management representatives, industry partners and large buyers.
Otherwise, they wouldn’t have exhibitors in the thousands for a single edition. AUTOMECHANIKA is a prime example with its 4,843 exhibitors from 76 countries for 2016. Manufacturers in the automotive industry display the latest generation of products, technologies and services to a receptive audience, and return home not only with direct orders, but valuable knowledge about their particular exhibition sectors.
You can do your research online, but nowhere else than a live event will you see all advancements all together in one place. Demonstrations are a big part of programming so that potential buyers can see products in action. A successful demonstration at the right venue does more to shift units than any marketing campaign. ELMIA WOOD, the forestry trade fair in Sweden, is famous for its 7 km forest trail and 131,000 sq.m. of demo area.
Events like ANUGA, the trade fair for food and beverages, has been running since 1924 and has established a strong tradition in the industry on a world scale. Your presence marks your trustworthiness and certainly opens lucrative channels for business networking.
Next step is to monitor upcoming trade shows, done easily through our directory at Go Fair